General Atomics

Clear B2B appoints Allyson Higgins as Managing Director

PR and marketing agency, Clear B2B, has announced the appointment of Allyson Higgins as its new Managing Director, marking the start of a new growth chapter for the agency.



Image courtesy Clear B2B

 
Established 35 years ago, Clear B2B is a specialist in business-to-business communications, delivering PR and marketing services to major UK and international brands across key target sectors – aerospace and defence, construction and built environment and automotive. 
 
Ally, who first joined the agency in 2010 as an Account Manager, has steadily risen through the ranks, holding a Director role for the past four years. Her appointment to Managing Director is testament to her commitment, talent and clear-sighted leadership. In her new role, she will drive Clear B2B’s strategic vision and lead the agency into its next phase of growth and transformation.
 
With over two decades of industry experience, Ally is highly respected for her deep expertise in PR and media relations, as well as her ability to inspire teams and build lasting client relationships. She brings a rare combination of strategic insight and creative energy that has consistently delivered meaningful results for both clients and the business.
 
Allyson Higgins (above) said: “I’m incredibly excited to be taking on this role. Clear has been an integral part of my professional journey and I’m immensely proud of everything we’ve achieved. We have an exceptional team, a powerful track record in delivering results for global clients and a laser focus on the B2B sectors where we excel. I’m looking forward to a really exciting future.
 
In addition, Director Chris Wall will take on an expanded role, leading the agency’s creative output across all client work. With over 15 years’ experience delivering standout campaigns, Chris brings a deep understanding of how to blend strategic thinking with bold, imaginative execution. His new remit will see him working closely with teams across the agency to elevate creative standards, inspire fresh thinking, and ensure Clear B2B continues to deliver distinctive, award-winning work that drives real impact for clients.
 
Julie Clare, Chief Executive of Clear B2B, added: “I’m absolutely thrilled for Ally and Chris. Their dedication, professionalism and passion have made a huge impact to Clear over the years. Ally’s promotion is so well deserved, she’s the ideal person to lead the agency into its next phase. Clear B2B has grown into something very special – with passionate people and world-class clients – and I’m excited for what lies ahead.”

Related

Bristow Group acquires Berry Aviation as it shifts further into government services
Bristow Group helicopter in flight
Bristow Group acquires Berry Aviation as it shifts further into government services
Bristow Group’s $105 million acquisition of Berry Aviation will add defence, ISR, mission support and unmanned systems capabilities to its Government Services business.
Airbus Belfast delivers 500th A220-300 wingset after becoming fully integrated
Belfast 500th A220300 wings
Airbus Belfast delivers 500th A220-300 wingset after becoming fully integrated
Airbus Belfast has completed its 500th A220-300 wingset, just months after the former Spirit AeroSystems facility came under Airbus ownership.
Aerospace

3 Jul 2026

Skybus managing director leaves with immediate effect
Jonathan Hinkles, a highly experienced airline executive with over 30 years in the industry, who has stepped down from Skybus
Skybus managing director leaves with immediate effect
The unexpected departure comes just months after the airline was at the centre of the high-profile collapse of Cornwall's subsidised London Gatwick air service.
Aerospace

2 Jul 2026

Royal Navy begins sea trials for giant submarine drone XV Excalibur
XC Excalibur uncrewed submarine for the Royal Navy
Royal Navy begins sea trials for giant submarine drone XV Excalibur
The 12 metre uncrewed submarine will begin trials in Plymouth and surrounding waters, focussed on integration of payloads and trials of the platform.
Defence

3 Jul 2026

Rolls-Royce Submarines breaks ground on major Derby expansion to support AUKUS
AUKUS submarine
Rolls-Royce Submarines breaks ground on major Derby expansion to support AUKUS
Rolls-Royce Submarines has broken ground on a major expansion of its Raynesway site in Derby, doubling manufacturing capacity.
Defence

3 Jul 2026

Bristow Group acquires Berry Aviation as it shifts further into government services
Bristow Group helicopter in flight
Bristow Group acquires Berry Aviation as it shifts further into government services
Bristow Group’s $105 million acquisition of Berry Aviation will add defence, ISR, mission support and unmanned systems capabilities to its Government Services business.
BAE Systems’ Endura demos radiation-hardened capability for space missions
BAE Systems’ Endura demos radiation-hardened capability for space missions
BAE Systems has successfully demonstrated the ability of its Endura system-on-chip (Soc) space processor…
Space

29 Jun 2026

BAE Systems to build high-res imagery satellites for Vantor
BAE Systems to build high-res imagery satellites for Vantor
BAE Systems has entered into an agreement to build high-resolution imaging satellite buses for Vantor, a provider of unified spatial intelligence from space to ground.
Space

25 Jun 2026

ADS appoints Matthew Reynolds as CIO
ADS appoints Matthew Reynolds as CIO
ADS Group - parent organisation of trade association ADS and Farnborough International - has appointed Matthew Reynolds as its Chief Information Officer (CIO).
Aerospace Defence Events Security ...

19 Jun 2026

Smiths Detection completes transition to CVC Capital Partners
Smiths Detection completes transition to CVC Capital Partners
Smiths Detection completes transition to CVC Capital Partners
Smiths Detection has completed its transition from Smiths Group to CVC Capital Partners (CVC), a private markets investment firm.
Aerospace Security

1 Jul 2026

Serbus acquires Westica
Serbus acquires Westica
Serbus acquires Westica
Provider of secure Critical National Infrastructure (CNI) networking and communication solutions, Serbus, has acquired Westica Communications Limited (Westica), for an undisclosed sum.
Defence Security

30 Jun 2026

CAA warns of risks posed by incorrectly packed batteries
Pack right. Safe Flight. CAA
CAA warns of risks posed by incorrectly packed batteries
Ahead of the big summer getaway where over 60 million people are expected to…
Aerospace Security

26 Jun 2026