in Aerospace

EasyJet in drive to become world's most data driven airline

Posted 14 August 2018 · Add Comment

EasyJet has launched a recruitment drive for 28 data scientists to join the airline’s drive towards data, with Luca Zuccoli, the airline’s first Chief Data Officer, due to join this month.



The airline creates billions of data points each year from the billion plus website searches each year to the millions of hours its aircraft fly, Luca and his team of data scientists will lead and coordinate the management of data across the airline.

EasyJet has been using data for a number of years after applying a data driven approach to its revenue management system. The new positions will more than double the number of data scientists currently working at easyJet and bring them together in one department.  The new recruits will be tasked with using our data to improve the customer experience, customer loyalty, improve operational efficiency while driving down cost and increasing revenue.

Johan Lundgren, CEO of easyJet, commented: “EasyJet is already digitally advanced in both its contact with customers and across its operations. Since our launch more than two decades ago we have always looked to cutting edge technology to continually improve the airline and our customers’ experience of it from reducing fares to improving schedules and making sure they can eat what they want onboard.

“Luca and his team will give even greater focus and weight to the airline’s use of this data to create insights which will improve the customer proposition, drive revenue and reduce cost so that we can truly be the most data driven airline in the world.”

Areas of focus for the data scientists will range from improving the flight schedule to ensure it best meets passenger demand, driving customer loyalty and using the vast number of searches each year of easyJet.com to better understand and provide for customer demand.

Luca is joining from Experian plc and was their Head of Analytics and Data Lab for their Asia-Pacific region based in Singapore.  Luca will bring world-leading technical data expertise as well as the experience of successfully applying data management to drive value in a commercial context.  Following a Masters in Statistics from Carnegie Mellon University Luca has worked in house and as a consultant in financial services as well as logistics and maintenance.


 

* required field

Post a comment

Other Stories
Advertisement
Latest News

‘LiftWorks’ facility opens in Bristol

A state-of-the-art new facility making unique vertical lift technology for fighter jets has been opened by Defence Minister Stuart Andrew in Bristol.

BAE Systems eyes novel way of flying

Experts at BAE Systems are developing technologies to enable pilots to control the fighter jet of the future with the blink of an eye.

Airbus delivers first aircraft from Mobile powered by sustainable fuel blend

Airbus’ A320 Family production facility in the US. will this week deliver its first aircraft partially powered by sustainable jet fuel.

Overcoming aviation security challenges

Nitha Rachel Suresh, Cyber Security Consultant at Synopsys, considers the very real threats to aviation security and the ways and means by which these widespread security challenges can be overcome.

Logistician outlines steps for 'no deal' Brexit

An aerospace industry logistics expert has highlighted urgent practical steps businesses trading with the EU should take to minimise problems they could face after a 'no deal' Brexit.

Airbus wins ESA studies for human base in lunar orbit

The European Space Agency (ESA) has commissioned Airbus for two studies for possible European involvement in the future human base in lunar orbit.

Getac SK0409041218
See us at
Aviation Africa 2019SMIFAVSBT151118AdvancedEngin BT1406011118SMI GMSCBT3005081118