in Defence

Newton appoints CMS Strategic as PR partner

Posted 9 August 2018 · Add Comment

Newton has appointed CMS Strategic as the public relations agency for its defence, aerospace, infrastructure and transportation sectors.

Courtesy Newton

Newton specialises in delivering multimillion-pound performance improvement for large-scale, complex-engineering programmes, working with major primes like BAE Systems, Babcock International, Bombardier, Leonardo, EDF and QinetiQ. 

The company, which employs over 250 people, has supported improvement on every major UK maritime programme over last five years, including delivering a 54% performance improvement on the UK’s largest naval maritime build programme. The company is currently delivering a range of transformational improvement initiatives within defence, including with some of the clients named above, to drive performance in planning, engineering and production.

Newton is in the process of expanding its offering to the infrastructure and transportation sectors, following recent success enhancing the operating performance of Docklands Light Railway, a vital London transport route.

Newton’s leadership team will be speaking at a range of relevant sector events during the Autumn.  They will be sharing insight from their defence work to contribute to the debate on the modernising defence programme, as well as driving value for all stakeholders in major infrastructure programmes.

Philip Sunley, partner and head of defence and aerospace at Newton, said: “We are really looking forward to working with a PR agency that fundamentally understands the defence sector. At the moment, the sector is facing significant cost and efficiency challenges to its equipment plan up until 2025. While changes in government spending may be part of the answer, we believe there is still a huge amount to be achieved by focusing on performance within current and planned equipment programmes. Only then will we be in the best position to develop a modern and capable defence.”


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